Institutional Logos and Wordmarks

Primary Logo

The primary logo is the principle graphic signature of OSU Insitute of Technology, its campuses, divisions and programs. Other university symbols, marks or logos may not be more prominent than the primary logo without approval.

The logos of OSUIT are registered trademarks and cannot be altered. Electronic files of official logos, wordmarks and nomenclatures can be obtained by contacting the Office of Marketing & Communications.

Four-color process version preferred for all applications

NOTE: Logos may be sized appropriately for use. Care should be taken that the proportions are not altered. Also, color changes are not allowed. All logos and marks must be reproduced from official artwork available through the Office of Marketing & Communications or the Trademarks and Licensing office.

The primary and secondary configurations of the logo allow for flexibility of use in different media. Guidelines for correct use of the logos are included herein. The university marks (logos and wordmarks) are registered trademarks and cannot be altered.


Primary Logo Color Configuration

PMS, Pantone Matching System. PANTONE® is a registered trademark of PANTONE Inc.

Primary Logo Screened Value Configuration

Black-and-white screened version preferred for all applications

Primary Logo Two-Color Configuration

PMS, Pantone Matching System. PANTONE® is a registered trademark of PANTONE Inc.

Primary Logo One-Color Configuration

The single-color version is appropriate when the screened version is not suitable. Single-color version is designed for small applications of three-quarter inch or less.


Minimum Clear Space Requirements

The area surrounding the logo and signature must be equal to or more than ½ X, where X is equal to the total height of the “O” and signature of the logo (see diagram below). The logo must not be placed close to distracting design elements and must not become part of a larger pattern or design element. The only exception is the use of the secondary type in division and campus wordmark configurations.


See more Branding Guidelines